What You Need to Know Before Planning Your Next MICE Tour?

Planning a MICE tour can be a daunting task, especially if you're unfamiliar with the destination management process. Here's what you need to know before you begin planning your next MICE tour.


When planning a MICE tour, there are a few things you should keep in mind:

1. Define your event objectives

The first step in planning any event is to define your objectives. What is the purpose of the event? What do you want your attendees to walk away with? Answering these questions will help you narrow down your options and choose the right destination and DMC for your event.

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Define your event objectives

2. Consider your audience

Who will be attending your event? What is their demographics? What are their interests? Knowing your audience will help you choose a destination and create an event that they will remember long after it's over.

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Consider your audience

3. Choose the right destination

The destination you choose should align with your event objectives and your audience. It's important to do your research. It should have the infrastructure in place to support your tour, and it should be able to offer the facilities and services you require. It's also important to consider the climate and the time of year that you want to visit. The most important thing to remember is that your attendees are coming to your event from all over the world and will have different expectations and needs.

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Choose the right destination

4. Do your research

Research is essential when planning any kind of trip, but it's especially important for MICE tours. You need to find out as much as you can about your destination and the facilities it has to offer. What kind of transportation is available? What kind of accommodation is there? What are the local laws and regulations? What is the climate like? The more you know about your destination, the better prepared you'll be to plan a successful tour.

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Do your research

5. Understand What a DMC Can Offer

A DMC is a company that provides on-the-ground services in a particular destination. They are experts in their field and have strong relationships with local suppliers, which means they can often get you better rates and access to the best venues. A DMC can also provide a wide range of services, from transportation and accommodation booking to event management and on-site support. They will work with you to understand your needs and then create a bespoke package of services to make sure your event is a success.

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Understand What a DMC Can Offer


While you can certainly try to plan your own travel itinerary, working with a professional company can save you a lot of time and hassle. A good destination management company will be able to help you with everything from finding the right hotel to planning activities and excursions.


No matter which destination you choose for your next MICE Tour,  Liberty Team can provide a wide range of services in all facets of trip planning, from choosing destinations to managing events while on location.  We create the ideal itinerary for your team or your clients, whatever your requirements are. Our extremely seasoned destination professionals and expert local partners are dedicated to going above and beyond to make sure your vision transforms into a successful event.