A Timeless Destination for MICE, Incentive Travel and Executive Group Experiences
Armenia, a land of majestic mountains, rich traditions and warm hospitality, is fast becoming a favourite for forward-thinking organisations and executive group travel experiences. With its stunning landscapes, vibrant capital and deeply rooted cultural identity, the country offers a fresh setting for conferences, incentive programs and curated premium leisure travel. Whether you are planning a cultural summit in Yerevan, a vineyard celebration in the Ararat Valley or a leadership retreat overlooking Lake Sevan, Armenia combines history with opportunity like few destinations can.
At Liberty International Tourism Group, we design purposeful programs that reflect Armenia’s distinctive spirit. Under the leadership of Charlotte Emborg, CEO of Liberty Armenia, our local team delivers seamless coordination, creative insight and personalised service. As a trusted DMC in Armenia, we offer a full range of MICE services, corporate events, and premium leisure programs supported by our commitment to quality and cultural authenticity.
Armenia’s combination of accessibility, authenticity and infrastructure makes it an ideal choice for groups looking to connect, engage and reward.
MICE Armenia Opportunities with Local Character
From Yerevan’s modern conference halls and design-forward hotels to monastery courtyards and mountain-view boardrooms, Armenia provides a diverse range of venues for MICE in Armenia. With year-round access and a rich cultural backdrop, it supports everything from board meetings to immersive leadership retreats.
Cultural Depth Meets Strategic Purpose
We design experiences that align business goals with local connection. Programs include guided tours of UNESCO churches, hands-on workshops with local artisans and culinary sessions with Armenian chefs, integrated seamlessly into your corporate events or incentive travel itineraries.
Armenia Wine and Gourmet Traditions
As one of the oldest wine-producing regions in the world, Armenia offers rich possibilities for wine-focused experiences. Guests can explore ancient wine caves, enjoy curated tastings in boutique estates, and attend vineyard-side dinners. These moments elevate any incentive travel program for high-value groups.
Sustainability and Responsible Practice
Liberty Armenia supports sustainable tourism in Armenia through regional supplier partnerships, eco-conscious logistics and experiences that celebrate and preserve local traditions. We design events that benefit both your teams and the communities that welcome them.
Our programmes aim to deliver impact beyond the meeting room, blending team connection with purpose-led engagement.
Executive Meetings with Cultural Presence
From modern venues in Yerevan to lakeside forums in Sevan, Liberty Armenia offers a variety of locations for executive sessions and high-level planning. These meetings are supported by curated cultural add-ons that reflect the destination’s identity.
Incentive Travel That Celebrates Armenia
Whether it's a candlelit concert at Garni Temple, a private tasting in an Armenia wine cellar, or a highland horseback journey through Dilijan National Park, our incentive travel Armenia programs are designed to reward with meaning and elegance.
Corporate Team Building in Armenia’s Natural Playground
With landscapes ranging from alpine lakes to forested valleys, Armenia is ideal for corporate team building. Groups can take part in rope challenges, hike to sacred monasteries or co-create art with local communities. Every experience is shaped to enhance collaboration and trust.
| Capital City | Yerevan |
|---|---|
| Region | southern Caucasus (Europe) |
| Languages Spoken | Armenian, Russian, English, French, German, Italian, Spanish and Persian |
| Timezone | Armenia Standard Time (GMT+4) |
| Currency | Armenian Dram (AMD) |
| International Airports | Zvartnots International Airport (EVN) |
As a destination management company in Armenia, we combine strategic delivery with local storytelling to create exceptional experiences that connect teams and elevate outcomes.
Local Expertise with Global Vision
Led by Charlotte Emborg, our team brings international delivery standards and in-depth knowledge of Armenia’s cultural landscape. As a trusted destination management company, we act as your on-ground partner for excellence and authenticity.
Programmes Tailored for Impact
Whether you’re planning an incentive travel program for high-value groups, a leadership roundtable or a regional launch, we build programs that reflect your objectives, values and audience. Every detail is designed with purpose.
Premium Leisure That Elevates the Experience
Through our premium leisure offerings, guests enjoy tailored journeys through wine regions, historical landmarks and natural sanctuaries. These activities add depth and delight, leaving lasting impressions on top-tier attendees.
Aligned with Sustainable Tourism Armenia Goals
From sourcing locally to preserving heritage, we integrate sustainable tourism Armenia values into every step. Our work supports community upliftment, environmental awareness and responsible travel outcomes.
Craft Your Armenia Experience with Liberty DMC
Whether you are hosting an executive summit, curating a reward-based incentive or leading a purpose-driven retreat, Liberty Armenia is ready to support with creativity and care.
Email us at armenia@liberty-int.com and let us bring your next impactful journey to life.
